Daniel March
Performance-Driven Influencer Marketing Production and Talent Management
Performance-Driven Influencer Marketing Production and Talent Management
Full-cycle influencer marketing: game-changing idea, strategy, blogger selection, production, outcome analysis.
Since Dec 2018
Across 10+ brands
Across all produced content
Grant Contests
I pitched the concept. GoStudy had never bought influence before. What followed was beyond anyone's plan: the campaign produced more leads than the entire Czech language study market generated in a full year. Their sales team was simply not built for this — leads overflowed to competitors, which only amplified the hype. GoStudy won anyway. The ROI was undeniable. And the video? Still collecting views. Still bringing clients. Every year.
Watch the Case →The first success built trust — GoStudy knew we could experiment without limits. When rivals launched smear campaigns to slow them down, we didn't blink. Instead, we built the first grant contest the CIS study-abroad market had ever seen. Something only a true category leader could pull off. The demand was so overwhelming, it stopped being a campaign and became an institution.
Watch the Case →I've loved The Last of Us since day one. So when PlayStation came back — a client I'd already worked with — and offered to make us part of the global pre-launch push for Part II, the answer was instant. We built a branded review of Part I that fed directly into the sequel's hype. The timing was perfect: global lockdowns meant everyone was home, watching.
Watch the Case →Garena knew exactly what it was walking into: the CIS mobile gaming market was already held by Tencent and PUBG Mobile. A careful launch would have been invisible. So we went radical. MORGENSHTERN — the biggest superstar in the region at that moment — became the weapon that forced the market to pay attention. He wasn't just talent in the campaign. He was the mace that smashed Free Fire's way through the gates.
Watch the Case →Deleted by blogger · was #1 in campaign
Pandemic-era crypto mining turned new GPUs into fantasy objects: impossible to find, absurdly expensive, and talked about everywhere. That was exactly why MSI and NVIDIA went unusually big. This dual-brand dedicated video became the largest blogger-budget project MSI had approved at the time, with the budget built together with NVIDIA. In the middle of peak RTX 30-Series hype, we made sure the campaign hit as hard as the market itself.
Watch the Case →First contract: December 2018. Latest integration: January 2026. Czech Republic → Slovakia → Austria.
* many more removed from public access over time · some cases cannot be disclosed due to strict NDA
Let's Make Your Next Campaign Perform.
TooMarch Production · Daniel March